LI70K Featured Places

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Rodney Allen Rippy

Nothing says television commercial like a little kid with a grinning face and an infectious giggle. It was a formula that worked wonders for a boy named Rodney Allen Rippy, putting his mug all over the television in the 70s. … read more

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Candy Buttons

There is no rule that says candy must be sophisticated for a kid to like it. Just drop some sugar on a strip of paper, give it a little color and kids will gnaw on it like it’s their last meal. You know them as Candy Buttons. … read more

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The Amityville Horror

This isn’t an article about ghosts and demons. You’ll have to look elsewhere for that. This is about an infamous home and a horrific tragedy. It’s about November 13, 1974. … read more

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Mr. Bones

Perhaps you were taught that you shouldn’t play with your food. But what if your food was also a jigsaw puzzle? Better yet, what if it was also a disassembled candy skeleton contained within a plastic coffin? Such was the case with Mr. Bones, a novelty item created by Fleer in 1977. … read more

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Weebles

Who could forget those egg-shaped friends from childhood known as Weebles? Despite their unsteady stature, despite the adversity they faced, they always picked themselves up, standing proud and forever smiling. In their own subtle way, they taught us what to do when life knocks you down. … read more

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Flintstones Vitamins

Back in the day, those lovable Flintstones didn’t just entertain us, they also encouraged millions of kids to make sure their daily nutritional requirements were met, thanks to a popular supplement that bore their name and likeness. Today, millions of former 70s kids owe their good health, in part at least, to Flintstones Vitamins. … read more

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C&C Cola

While the two soft drink giants, Coke and Pepsi, waged war against each other throughout the 1970s, New Yorkers enjoyed a third alternative. With its unique flavor and enticing bargain price for anyone on a budget, C&C Cola managed to contend with the two behemoths and win the hearts of many a Long Island family. … read more

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Bicentennial

Patriotic fervor spread across Long Island in 1976, as the nation prepared for its Bicentennial celebration. And after months of suspense, when the Fourth of July finally arrived, countless events were held all around New York to commemorate this special day. Let’s take a look back at this memorable year in Long Island’s history. … read more

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The Last Day of School

There really wasn’t a better day in the life of a kid than the last day of school. Sure, Christmas brought gifts, but it only lasted a day. The last day of school signified the carefree summer ahead, filled with adventure, love, laughter, and yes, a little boredom. But a boring summer day beat the classroom every single time. … read more

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Bomb Pop

During those muggy summers in the 70s, there was no sound more welcome than the jingling bells of the ice cream man. And one of his more popular items was always the patriotic popsicle known as a Bomb Pop. Sporting the three colors of the American flag, each representing a tasty layer of flavor, the Bomb Pop soothed many a soul during those dog days of summer. … read more